Creating the perfect sales funnel is an important process that will help grow the depth and amount of content on your website. This will help you increased the number on indexed pages on your site as well as add more important information that your visitors will use to insure they have made the correct decision about working with you or purchasing your products.
Sales funnels are meant to answer questions regarding the sale of your product or service. Your main source of ideas for content will be your support emails that come rolling in and using them it will guide your content straight to increased sales and conversions.